Your retargeting campaign can be started and paused at any time you want. Just go to "Campaign", click the "edit" icon, and click the button "Pause Campaign." Related ArticlesWho needs retargeting campaign?What is the difference between running a retargeting campaign on Ako Retargeting and on Facebook Ads Manager?Where can I see the results of my retargeting campaign?How to create a Sequential Retargeting campaign?Introducing Bundled Retargeting Strategy